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case study 1
Client Sector: Information Technology - Software / Security
Event: Client Forum
Target Audience:
Existing Clients, Internal Senior Management Staff, Alliance & Business Partners, Industry Analysts and Prospective Clients. Mixed Group, predominantly male and EMEA based.
Group Size: 500 pax
Destination: Monte Carlo, Monaco
Date: June 2005
Aims & Objectives:
To establish a key forum bringing customers together in a modern and sophisticated environment. This forum intended to provide existing and prospective clients an opportunity to meet the Client Management Team and Business Partner Community, experience first-hand demonstrations of the latest services and support which could be used to enhance their current infrastructure. This needed to be delivered in a way that allowed the participants to network with their peers to share experiences, challenges and solutions
The initial brief demanded a solution that accommodated the entire group in one central location. The venue had to be of suitably high standard. The elegant and glamorous nature of the destination in this exclusive part of the world was a significant enticement for customers to attend. Being one of the largest hotels in Europe, the Fairmount Monte Carlo was able to fulfil these criteria. The unique relationship that the hotel enjoys with the nearby Grimaldi Forum meant that although the Conference and accommodation were split – there was an underlying harmony and consistency which would enable delivery of the event to the highest possible standard.
In order to deliver the event successfully, the client required a robust bespoke Delegate Registration system to efficiently process the delegate requests. The system was specifically designed to offer functionality directly outlined by the client. In this case, the system acted as a central data gathering, management & reporting source.
